Credits Corporate Name of Client:
Paradigm Design Company:
Taxi Studio, Bristol Creative Director:
Spencer Buck Design Director:
Ryan Wills Copywriters:
Spencer Buck/Howard Fletcher Illustrators:
Fred Van Deelan/Peter Horridge Graphic Designers:
Olly Guise/Matt Thompson
Basic description of the project:
Paradigm is a leading secure communications company. They design, build and launch satellites into space and offer a range of support services to allow troops in war situations to talk to each other.
Paradigm needed an inspirational internal communication to set out their brand values for all employees.
We devised the Paradigm Parables. A collection of stories that illustrates their brand values in a simple yet compelling way. The real success lies in the fact that the piece became a positive talking point within the company (and beyond).