Bath, United Kingdom
Mytton Williams "The Book of No.s"
Credits Corporate Name of Client:
Mytton Williams Design Company:
Bath Creative Director:
Bob Mytton Copywriter:
John Simmons Graphic Designer:
Basic description of the project:
The Book of No.s was produced as a self-promotion piece for the firm's 10 year anniversary. It describes the 10 principles that guide our design work, with 10 promises about our service. The idea uses the interplay of the words 'No / No.' (number) and conveys serious principles with a light touch.