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Radio Finalists

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Finalist

Retail Stores
Entrant: Olabuenaga Chemistri, Mexico City
Devlyn Color Contact Lenses
"Mónica"
Credits
Corporate Name of Client: Devlyn Opticians
Advertising Agency: Olabuenaga Chemistri , Mexico City
Chief Creative Officer: Jorge Cuchí
Creative Directors: Jorge Cuchí/Luis Lance
Agency Producer: Roberto Collazo
Recording Studio: Studio Project , Mexico City
Radio commercials not broadcast or aired in English supply a written translation in English: Guy #1: I gotta tell you about this girl I met yesterday. Guy #2: Ok, spill it. Guy #1: Man, she was sooo hot… we made out… Guy #2: Come on! Guy #1: … and went all the way. Guy #2: Get out! Who is she? Guy #1: Her name’s Monica, she’s studying Design. Guy #2: Monica… Monica… Monica what? Guy #1: Doring, Monica Doring. Guy #2: Man. My girlfriend is Monica Doring and she’s studying Design. Guy #1: You are kidding me Guy #2: No. Guy #1: Is she a redhead? Guy #2: Yes. Guy #1: Tall? Guy #2: Yes, Man, that’s my girl. Guy #1: Does she have blue eyes? Guy #2: No… no, Monica’s eyes are brown. Guy #1: Ok then it must have been another Monica. Guy #2: You freaked me out man! Guy #1: What a coincidence that there are two Monicas alike. Guy #2: Yeah. Announcer: Truly convincing. New color contacts by Devlyn.