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Package Design Finalists

Grand Prize   |   Winners   |   Finalists


Tobacco Products
Entrant: DPZ Propaganda, São Paulo
Carlton Gourmet Pack
Corporate Name of Client: Souza Cruz
Advertising Agency: DPZ , São Paulo
Creative Directors: Carlos Silvério/Francesc Petit
Copywriter: Mariana Horta
Art Directors: Jacqueline Lemos/Alberto Kim
Illustrators: Brasilio Matsumoto/6B Estudio

Basic description of the project:
With an action which was totally innovative in Brazil, packs with designs tailor-made for restaurants were developed. There were two packs with themes inspired by the gourmet universe. With its CARLTON GOURMET PACK edition, Carlton gave a more exclusive touch to the pleasure of smoking.